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Brand system artifact

Suger Brand Guidelines for suger.io

Built a practical visual identity system for Suger — from logo lockups and color usage to typography, co-branding rules, and product applications.

01 / Foundation

From brand cover to logo construction.

The opening pages define the identity system before any application or color usage expands from it.

Suger Brand Guidelines cover
Suger logo lockup guideline
Suger logo clear space guideline
Suger logo mark clear space guideline
02 / Logo family

A flexible logo system for real usage.

Standard, vertical, mark-only, and wordmark versions are kept together so the family reads as one coherent system.

Suger standard logo variants
Suger vertically arranged logo variants
Suger logo mark variants
Suger wordmark variants
Suger logo scale guideline
03 / Partner & guardrails

Co-branding rules and usage guardrails.

Partnership lockups and restriction pages make the identity practical for marketplace, campaign, and sales contexts.

Suger partnership wordmark guideline
Suger partnership mark guideline
Suger usage restrictions guideline
04 / Color

Color proportions for brand recognition.

The palette pages establish warm brand colors, secondary accents, and usage balance.

Suger brand palette guideline
Suger secondary palette guideline
Suger color usage proportions guideline
05 / Type & application

Typography and applied brand surfaces.

The final pages translate the visual system into a type rule and concrete application scenarios.

Suger typography guideline
Suger brand applications guideline

Brand system output

A compact guideline artifact for consistent product and marketing use.

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